Identifying Critical Risk Factors in Green Product Certification Using Hybrid Multiple-Criteria Decision-Making

Green product certification (GPC) is an important means of eliminating the asymmetry information between consumers and manufacturers in context sustainable development. This study examined critical risk factors GPC provided relevant suggestions for managers to reduce ensure correctness process. First, 18 were summarized along four dimensions: institution, entrusting enterprise, business, implementation certification. Second, Delphi method was used determine formal research framework, decision-making trial evaluation laboratory (DEMATEL) applied analyze causal relationships among identify ones driving those representing outcomes GPC. construct a causality diagram risks related green Finally, analytic network process (ANP) calculate weight each factor, weighted prominence calculated factors. The results showed that working life experience institution Corresponding countermeasures also proposed mitigate these